12+ years in the field
Across algorithm cycles, org sizes, and monetization models—not one-size SEO.
Ksenia Shata — SEO expert & growth strategist
Strategy, technical SEO, and content aligned to how you monetize: measurable, disciplined, no grey-hat shortcuts.

Focus
Structured capability for growth—depth you can brief stakeholders on.
Across algorithm cycles, org sizes, and monetization models—not one-size SEO.
Complex funnels, catalogs, and product-led contexts where SEO must earn its seat.
One pipeline: diagnose, ship with engineering, measure in business terms.
Organic tied to pipeline, revenue, and margin—never vanity metrics alone.
Services
Audits, technical work, content, authority, and vertical formats—book what you need or combine them in one engagement.
Prioritized backlog · clear owners
Deep visibility, indexing, and competitive analysis with a prioritized roadmap.
Process
Structured steps instead of a random task list—from diagnosis to sustainable growth.
Demand map, technical debt, and competitive context—prioritized for your monetization model.
Case studies
Outcome snapshots you can audit—organic, revenue, and pipeline, with real curves.
IA overhaul, crawl budget fixes, content hubs, and intent pages. CPL fell 28% while qualified leads scaled with traffic.
Key metrics
Monthly organic sessions
Blog
Courses
FAQ
Contact
No sales pressure — just clarity on your next step.
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